Fast Break to China- Kaitlyn Bernath
Basically this article is talking about how important Mr. Yao will become, if he continues to succeed and do well. Mr. Yao’s journey to the NBA is the product of a calculated bet more than a decade ago when they said sports would provide a commercial opening to china. The league had first aired a game on TV in China in 1987. Nike actually outfitted China’s track team in the Olympics in 1984.The NBA and Nike got lucky when they landed Mr.Yao, a skilled and personable athlete who is already a cultural icon in China. David Stern said that kids will now want to be like him. Mr. Yao will be a market unto himself. Mr. Yao is important to the NBA because he has a big impact already and he will connect the sport of Basketball to China. International players impact people everywhere. They open up opportunities for players everywhere when they realize what they can do, and who they can be like. For example, now that Mr. Yao has come to the US there will be many young kids in China who want to do the same thing.
As of last season, there are a total of 84 international players. Last season only 2 teams did not have a foreign player on their team. The Toronto Raptors have 6 international players from Australia, Brazil, Italy, Lithuania, Nigeria, and Spain. The Mavericks and the Utah Jazz have 5 foreign players from Netherlands, Russia, Turkey, Ukraine, and the Virgin Islands, while 8 teams have four. France provided the most players with 11 followed by Turkey, 5 from Argentina, Brazil, Canada, Serbia, and Spain with 4. (Taken from http://www.interbasket.net/news/7229/2010/10/record-84-international-players-as-2010-11-nba-season-opens/) The players are important because they open new business opportunities and bring new ideas and cultures from their countries. It all started at the Olympic Games when basketball was introduced. When the Americans had lost to the European team they realized how much value there could be in allowing international players to come to the United States.